Minecraft questions

1) How many subscriptions does Ali-A have for his Youtube channel?
million
2) How many years have he been doing this?
2 ( for minecraft) 5 (for COD)
3) Why did he start playing Minecraft?
It was widely requested
4) Describe his average working day
Coming up with an idea for a video and then making it, 2 videos or the minecraft channel, one for the other
5) Why might we watch Youtubers?
Entertainment
6) What is Twitch and what is the average time spent on it by a viewer?
7) How much do you estimate that Ali-A earns in a year? Go to socialblade.com to check your answer
$542 thousand to $8.7 million a year

Microsoft’s purchase of Mojang (3.22-8.15) :

9) How much was Minecraft purchased for?

$2.5 billion

10) What are 3 reasons behind Microsoft’s purchase?

a)It's going to cultivate a younger audiece

b)Can be used on a windows phone

C)Could be used as a franchise

BBC Radio 1 essay

How is the BBC Radio One breakfast show reaching its audience?

The BBC Radio One Breakfast show reaches its audience mostly through the radio while people are commuting to work in the car. There is also the option of reaching people through mobile phones and computers, as it can be played in the background while other activities are being completed. There is a mobile app, which allows people to access the radio live, as long as there is Wi-Fi or previous, pre-recorded versions can be played in case of lack of Wi-Fi. The DJ is also usually active on social media, allowing the audience to find out more about the show. A change of DJ has also largely influenced the number of listeners tuning in to listen to the show. More than 230,000 extra listeners have been tuning in to the Radio 1 breakfast show since Greg James took over from Nick Grimshaw in August. Whereas Grimshaw had an image of a party man, who was close to multiple celebrities, Greg James is more educated in his conversations, making him more interesting to his audience.

How is the BBC Radio Breakfast show targeting its audience?

The Radio One Breakfast show uses DJs to relate and interest the audience. The current DJ, Greg James is entraining to young adults, such as a diverse group of university students and older high school students, who use the show to keep updated on the news and the most recent music. The show is also fundamentally British which means it tries to promote British artists and has a patriotic following. It is PLC, meaning that it’s funded by the public and does not have any adverts or government monetary support, allowing it to provide the public with good, accurate information, as opposed to other radio station which might have an obligation to report from a certain perspective. The fact that it is publically funded also means that there aren’t any advertisements, which would appeal to the audience, because constant ads between parts of the show get frustrating and having a constant, uninterrupted steam of information and music suggests a lack of propaganda or bias.

The Radio One Breakfast show also targets its audience though social media. The current DJ, Greg James is relatively prominent on twitter, Instagram, and Facebook, which allows the younger people to be reached more easily. Social Media allows the audience to find out about the person they listen to every morning.

How is the Radio Breakfast Show encouraging audience interaction?

The Radio One Breakfast show encourages audience interaction through quizzes and games organised by the DJ, such as “pass the pastry” which allow people to call in to answer questions as well as being able to call in to speak to the DJ which creates a sense of intimacy between the audience and the Show. Prizes such as tickets to the Super Bowl or tickets to a concert also play a major role in the encouragement of audience interaction with the DJ.

Interaction with the audience can also be encouraged through Social Media, such as Instagram, Twitter, Facebook etc. It gives people the ability to feel closer to the DJ as a normal person, rather than a celebrity. It also gives them a common interest to talk about when texting or calling into the show which makes the rest of the audience feel more engaged and interested in the Show.

Timeline Radio 1

630	News and weather
633	Introduction with Greg James - talks about his morning, refers to the Jam Slam quiz later on in the day. Track 1 Ni**ars in Paris (T.I remix), Jay Z and Kanye West. Track 2 Baby, Clean Bandit ft. Marina and the diamonds and Luis Fonsi
642	Backing sound, chats to the audience - talks more about the quiz and the prizzes. He also reads tweets. Says the winners of the Super bowl tickets will be announced after 8
647	Track We appreciate power, Grimes ft. Hana
650	Coming up...
651	Track Solo dance, Martin Jensen
653	Chats with people whilst they’re on their way to work - reads out listener’s messages, roughly 5 people
657	Track That sound, Sam Fender. Says people have texted in: One boy’s birthday so Greg James says Happy Birthday. The text says the boy would like the day off school, as it is his birthday. “Coming up… after the news” celebrities, quiz, more tracks etc.
7	News and weather

8:00 am	News and weather.
8:05 am	Quiz with some riddles and anagrams. Playing a game to guess a secret word. Radio 1 Jam slam as well.
8:07 am	Lady Gaga- Bad Romance
8:10 am	Donae’O Feat Belly- Chalice
8:13 am	Dua Lipa- One Kiss
8:15- 8:20 am	Ad break and talking about future events
8:20 am	Competition to win tickets to the Superbowl 53
8:25 am	Los Unidades & Pharell Williams Feat Jozzy- E-Lo
8:30 am	News

9:00 am	Track Labrynth (Earthquake)
9:04 am	Sting then New Track (Childish Gambino 3005)
9:07 am	Sting and New Track (Gotta Get thru This)
9:10 am	Recap of tracks, audience comments on tracks. (10 minute takeover)
9:12 am	Track (Without Me, Halsey)
9:18 am	Track (Pale Waves, One more Time)
9:20 am	NG introduces again. Brief small talk (latest popular news). Pick and Mix of interview snippets.
9:23 am	Track
9:27 am	Time update. Track (Sigrid Sucker punch)
9:30 am	Casual talk with studio crew.
9:32 am	News update and weather

9;30	Sucker punch-Sigrid
9:33	News- 10 year plan for NHS, request for text opinion
9:36	Actress award, Intoxicated man, Sexual assault clams, Basketball player fearing assassination
9:39	It’s not living by 1957
9:42	God’s Plan by Drake, replying to a text,
9:45	Talks about a TV show, plays theme tune for “Richard and Judi”, talks about Football.
9:48	Party for one by  Carly Rae Jepsen
9:51	Can’t you see by Fidlar
9:54	Talks about the song before. Stormsi singing in karaoke to unexpected songs
9:57	Body by Loud Luxury feat Brando
10:00	Thank u, Next by Ariana Grande, says goodbye and goes over everything he has previously said (Football and karaoke)

Jungle Book Interview

J- Today we are joined by the producer of Disney’s Live Action ‘Jungle Book’, Louis Loze-Carey, who will share with us the exiting experience of creating this movie. So, what can you tell us about the beginning stages of the creation of the movie?

L- When we first started out, we decided to change the script to match a more mature demographic and reach a wider audience. This meant making the plot darker and slightly more sinister than the original, family friendly Jungle Book. The 2016 Jungle Bok has a largely action-based plot. We largely drew inspiration from Kipling’s book although some scenes were closely reminiscent of Walt Disney’s last work

J-We heard a lot about the voices and the child actor starring in this remake. What can you tell us about them?

L-We had many famous voices, you know, Scarlett Johansson, Ben Kingsley, Lupita Nyong’o. They were all wonderful, and their voices really matched the characters they were portraying, which was great. Our actor for Mowgli, Neel Sethi, was above all expectation, as a child actor. It was hard at first, because the animals were CGI, they weren’t actually there and it is hard for a child to interact with something that doesn’t exist so we came up with the idea of using puppets, which worked very well.

J-Could you tell me a little bit more about the special effects used in the filming?

L-Yes, all the animals and landscapes were created on computers, mostly by the British digital effects house MPC. They were drawn in a realistic style, rather than Disney’s usual cartoonish look. Since the whole movie was filmed in Downtown LA, most of the film was technologically edited to achieve the magical appearance of the jungle.

J- You already touched on this slightly, but could you describe the intended demographic of this movie?

L- This is obviously a re-make so people who watched this as children and want to experience a sense of nostalgia would love the film. We specially made the movie so that it would appeal to an older audience. We also wanted to appeal to boys and girls with this film by using a variety of effects and scenarios, which we believe most people would find interesting and entertaining.

J- What was the most useful marketing strategy?

S-We have a variety of posters, which we used to acquaint people with the movie. The most unique one was our three-part poster, which is basically three posters which can be put together to make one complete poster, which is an uncommon method of marketing and it was very popular amongst the audience. This was my favourite marketing strategy because it took a lot of creativity to come up with the idea and the creation of the posters was enjoyable.

Jungle book

Industry and Audience introduction

• Film(industry only)
• Radio(industry+audience)
• Video-games(industry+audience)

Creating a film

Pre-production-coming up with an idea, commissioning, writing the script, scouting location, casting

Production-filming, editing

Marketing-Press kits, posters launch party, press release, interviews with press, press preview screenings, film festival

Exhibition- how the producers give out the film

Exchange-How the audience accesses the film

Profit-Distribution plan

Conglomerates-when two or more companies engage in a multi-industry company

Ownership types

• Horizontal integration-A situation when two firms in the same industry and at the same stage of production come together
• Vertical integration-when the production company has ownership of the means of production, distribution and exhibition of the film by the same company as the receiver of the products

Big 6

Twenty Purple unicorns watching sausage dogs